The BUV’s 12-year Anniversary
2022 marks down the 12th year since the establishment of British University Vietnam (BUV). 12 years – a journey of igniting the passion constructed by many minds, hands and creative spirits. BUV comprises many different aspects, reflecting the characteristics and qualities that BUV’s people acquire and always aim to develop.
The project portraits 12 elements of BUV-ers (Staffs, Students, Faculty) and builds a place for them to express a related pride through AR Technology.
Role: Design & Motion
the element
The main installment of the campaign is a sharing corner where BUV-ers can express their prides related to an element. This corner engaged with a landing page. Browsing with smartphone at the 12-element showcase section, users hit “Share Yours” and fill in information then they should see their sharings appearing with AR effect right away. Their sharings are also stored in the showcase section.
